I focus on creating thoughtful digital experiences that balance strong visuals with usability and accessibility.

I started out in graphic design before moving into web, developing my UX skills on the job and building skills centred on clarity, accessibility and functional simplicity. I’ve spent the past eight years at Digitas, working across web, CRM and app experiences for clients including Toyota, Westpac, Z Energy, Samsung, McDonald’s, Vero, Woolworths, Kiwibank and Southern Cross Health Insurance. More recently, I’ve stepped into a Design Lead role while working remotely from Christchurch.

My approach blends UX thinking with a strong sense of visual craft. I enjoy working closely with others to shape ideas, refine details and deliver work that is both effective and well-considered.

I am also an experienced graphic designer, illustrator, print designer, motion designer and packaging designer.

If you’d like to work together, feel free to get in touch.